Confidential · For Investor Use Only · 2026–2027

HERTZBETZ.COM

Fiat-Only Marketing Plan · Sep 2026 — Dec 2027 · Germany · Austria · Malta

💳 Exclusive Strategy

A pure fiat-led acquisition strategy for Hertzbetz.com across Germany, Austria and Malta, covering the original 12-month program (M1–M12, Sep 2026–Aug 2027) plus a self-funding extension through Dec 2027 (M13–M16). Four active channels: Affiliation, FB Media Buying, Influencer & Streamer, and Organic SEO — PPC Blackhat and Branding & Social have been paused, with that budget reallocated into Affiliation, the proven best-converting channel. Monthly profitability first achieved in M10 at 1.22x ROI and stays profitable through year-end. Original 12-month program budget $2.5M ($1.01M marketing spend + $1.49M Opex) targeting 4,946 FTDs (eCPA: DE $204.25 flat (−5%) · AT $200 · MT $190; DE ADPU +5% on the normal monthly curve). The M13–M16 extension keeps spending and acquiring at the same volume, with its profit contribution trimmed by a conservative 10% each month (kept at 90% of the original model's projection) — across the full 16-month window the program spends $1.78M in marketing plus $2.07M in Opex, generates $4.72M NGR from 8,758 FTDs, and turns cumulatively cash-positive by Sep 2027, closing Dec 2027 at +$875.5k — see the Extended Forecast tab for the full breakdown.

Phase 1 · M1 · Sep 26

🚀 Initiation

$10.1k across all 3 markets at the confirmed 65/30/5 split. Validate eCPAs, ADPU benchmarks, and channel mix before committing scale spend.

Phase 2 · M2–M3 · Oct–Nov 26

📈 Scale

$71.6k cumulative. All 3 markets live since M1 at the confirmed split. 4-channel mix ramping across the board.

Phase 3 · M4–M6 · Dec 26–Feb 27

🌎 Expand

$306.3k cumulative. Affiliation and SEO compounding. Redeposit cohorts building across Germany, Austria and Malta.

Future or Immediate Expansion

🌍 Additional Markets

English-speaking markets — Canada (excl. Ontario/Alberta), New Zealand and Ireland — share similar Tier 1 characteristics and are worth scoping next, subject to local licensing and payment rails (e.g. Interac is mandatory in Canada). Affiliates, partners and networks for these markets are also already available/at hand.

Launch (All 4 Markets)→ 5-Channel Scale→ Compound Redeposits→ Profitability

Brand Strategy

12-Month Fiat Branding Plan

Foundation → Brand Visibility → Industry Authority → Mass Expansion

M1–3 · Sep–Nov 26

🏗 Foundation

Finalize fiat-friendly brand identity
Build affiliate & paid social creatives
Launch Discord & Telegram communities
Activate in-house DB across all 3 markets

M4–6 · Oct–Dec 26

🔷 Brand Visibility

SEO Sites Partners
Odds-comparison & review site banner buys
Forums and Communities
Influencer seeding (YouTube / X)

M7–9 · Jan–Mar 27

🏆 Industry Authority

Apply for SiGMA / EGR industry awards
Scale eSports & iGaming event sponsorships
Mid-tier KOL program across all 3 markets
Podcast sponsorships (iGaming niche)

M10–12 · Jun–Aug 27

🚀 Mass Expansion

Major industry event presence (ICE, SBC etc.)
Top-tier KOL deals in DE, AT, MT
Push award recognition across all channels
Aggressive paid social retargeting

Financial Overview

Hertzbetz.com — Fiat P&L Overview

Germany · Austria · Malta · Sep 2026 — Dec 2027 · All figures in USD · Original 12M program (M1–M12) plus the Sep–Dec 2027 self-funding extension (M13–M16)

$7.27M

Total 16M GGR (incl. legacy)

$4.72M

Total 16M NGR

$1.78M

Marketing Spend

$2.07M

Total Opex

1.23x

Blended ROI (NGR ÷ Spend+Opex)

8,758

Total FTDs

+$875.5k

Cumulative P&L (NGR − Spend − Opex)

Hertzbetz.com — Fiat-Led · Channel Summary

16M Total GGR $7.27M (incl. legacy book) · 16M Total NGR $4.72M

Channel	12M Spend ($)	Notes
Affiliation	$552,784	DE, AT & MT
FB Media Buying	$201,011	Paid Facebook/Meta media buying · DE, AT & MT
Influencer & Streamer	—	Content creators · YouTube, Twitch, TikTok · DE, AT & MT
Organic / SEO	—	Compounding returns engine · DE, AT & MT
PPC Blackhat	—	Paused, reallocated to Affiliation · was aggressive paid acquisition · DE, AT & MT
Branding & Social	$0 (paused)	Reallocated to Affiliation · was eSports sponsorships, influencers, Discord/Telegram, industry awards
Total	$1,005,059	100%	Sep 26 – Aug 27 · 12 months

12M Bonus Cost Ideal (10% GGR): $367,545 · 12M Bonus Cost Max (15% GGR): $551,320 · 12M NGR after Bonus (ideal): $2,021,506 · 12M Total FTDs: 4,946 · 12M Cumulative P&L (incl. Opex & new hires): −$110,949 · 16M Cumulative P&L (self-funding extension through Dec 2027, profit trimmed 10%/mo): +$875,532

Country Budget Allocation — 12M

DE 65% · AT 30% · MT 5%

Country	12M Spend ($)	12M FTDs	eCPA	ADPU
🇩🇪 Germany	$653,289	3,183	$204.25	$437
🇦🇹 Austria	$301,519	1,500	$200	$470
🇲🇹 Malta	$50,254	263	$190	$491
Total	$1,005,059	4,946	$203 blended	—

$7.27M

16M Total GGR (incl. legacy)

$4.72M

16M Total NGR

$1.01M

Marketing Spend

$1.49M

Total Opex

1.23x

Blended ROI (NGR ÷ Spend+Opex)

+$876k

Cumulative P&L (NGR − Spend − Opex)

Full Model

16-Month Master Planning Table

Sep 2026 – Dec 2027 · Fiat · Germany · Austria · Malta · All figures USD · M1–M12 = original program, M13–M16 = self-funding extension


Row


Row

Channel Performance

Channel KPI Breakdown

4-Channel Active Mix · Affiliation (reallocated) · FB Media Buying · Influencer & Streamer · SEO · PPC Blackhat (paused) · Branding & Social (paused)

Affiliation
Largest Channel

12M Spend$553k

FocusDE, AT & MT

FB Media Buying
Facebook & Meta

12M Spend$201k

MarketsDE / AT / MT

Organic / SEO
Compounding Engine

12M Spend$101k

ROI Trend↑ Compounding

MarketsDE / AT / MT

Branding & Social
Paused

12M Spend$0

StatusReallocated to Affiliation

PlatformsDiscord / Telegram

Influencer & Streamer
Creator Network

12M Spend—

PlatformsYouTube · Twitch · TikTok

FocusContent creators

PPC Blackhat
Paused

12M Spend—

StatusReallocated to Affiliation

MarketsDE / AT / MT

📊 Monthly Budget by Channel

Month	Total Budget	Affiliation	FB Media Buying	Organic / SEO	Branding	Influencer & Streamer	PPC Blackhat

Market Breakdown

Country Performance Overview

Germany · Austria · Malta — Fiat-Only

🇩🇪 Germany

Primary Market

12M Budget65.0%$653k

12M FTDs64.4%3,183

eCPA−5% flat$204.25

ADPU+5% vs. curve$256 → $541

Budget ShareConstant65% every month

3,183

FTDs

$653k

Spend

$204.25

eCPA

🇦🇹 Austria

Growth Market

12M Budget30.0%$302k

12M FTDs30.3%1,500

eCPA Target—$200

ADPU—$440

Budget ShareConstant30% every month

1,500

FTDs

$302k

Spend

$200

eCPA

🇲🇹 Malta

Emerging Market

12M Budget5.0%$50k

12M FTDs5.3%263

eCPA Target—$190

ADPU—$460

Budget ShareConstant5% every month

263

FTDs

$50k

Spend

$190

eCPA

Month-by-Month

Monthly P&L Detail

Budget · FTDs · Deposits · GGR · NGR · Profit · ROI per month

Month	Budget ($)	FTDs	DE FTDs	AT FTDs	MT FTDs	Deposits ($)	GGR ($)	NGR ($)	Profit ($)	ROI

Expected Cash Flow / Movement of Funds

NGR collected in · Marketing budget & Opex out · net monthly movement · cumulative cash position

Month	NGR Collected ($)	Marketing Budget ($)	Opex ($)	Net Cash Movement ($)	Cumulative Cash Position ($)

▸ Funding Requirement & Assumptions

Where and when additional capital is required

Peak funding requirement: ≈ $439,000 — cumulative cash bottoms out at −$438,698
Gap peaks in Month 9 (May 2027) — 9 months into the plan
Monthly cash flow turns positive from Month 10 (Jun 2027) onward, once NGR alone covers that month's Budget + Opex
Cumulative position does not recover to $0 within the 12-month plan — it improves from the M9 trough but is still negative at year-end
Year-end cumulative position: −$110,949 by Month 12 (Aug 2027)
The draw builds progressively (~−$48k in M1 widening to the −$439k trough by M9, then narrowing to −$111k by M12) — better structured as a working-capital facility sized to ~$483–505k (padded 10–15% over the trough for a safety margin), drawn down monthly as needed, rather than a single upfront investment. Note this facility would still be carrying a ~$111k balance at Month 12 — it does not fully unwind within the 12-month window modeled here
Extension (M13–M16, Sep–Dec 2027, trimmed): with the extension's profit trimmed by 10% each month (kept at 90% of the original self-funding projection), cumulative position still crosses positive in Month 13 (Sep 2027) and closes Month 16 (Dec 2027) at +$875,532, versus the un-trimmed +$986,808. Monthly ROI across M13–M16 eases modestly, from ~1.49–1.96x in the original projection to ~1.62–1.86x here. See the Extended Forecast tab for the month-by-month detail.

Modeling assumptions

NGR is collected the same month it's generated — no PSP settlement lag or chargeback holdback modeled
Marketing Budget and Opex are paid out the same month they're spent — no net-30/net-60 terms for affiliates or media buys
No tax, gaming duty, or licensing fees modeled — flagged as a gap, not estimated
Opening cash position is set to $0 at M1 — this shows the incremental cash this plan generates or consumes on its own, not total company cash including existing reserves
Rests on the H2 deposit-boost assumptions (+55% to +98%) that drive the turnaround from M7 onward — if deposits ramp slower than modeled, the trough would be deeper and the recovery later
Includes a +3% GGR conversion uplift from the Affiliation-focused channel mix (PPC Blackhat and Branding & Social budget reallocated into the best-converting channel) — a modest, directional estimate, not independently validated against real channel-level conversion data

Growth Levers

New Opportunities

Additional growth levers beyond the core 12-month fiat plan

🔓

150K Pre-Qualified Leads — Ready Day 1

Access to a segmented lead database — available from Day 1, once the site has passed full audit and optimisation. Recommended approach is gradual send-outs to test deliverability and conversion before scaling into the wider acquisition mix. Further volume available on request, with room to expand into additional geos.

🎮

Nordics Influencer Network

Austria and Malta have rapidly growing YouTube and TikTok creator ecosystems. Partnering with 10–20 mid-tier KOLs (100k–500k followers) per market on a hybrid CPA + retainer model could deliver high-quality FTDs at blended eCPAs below $76 — well below the paid media buying benchmark. Recommended activation from M3 at $15k–25k per market, scaling in H2 once ROI is validated.

Hertzbetz · Supplementary to the 12-Month Strategy

Extended Forecast — Through End of 2027

The 12-month program (Sep 2026 – Aug 2027, $2.5M) extended four more months (Sep–Dec 2027) under a self-funding budget rule instead of further shareholder capital — the same acquisition/retention engine, run four months longer.

● Self-sufficient from Month 13

Spend and acquisition volume for M13–M16 stay exactly as modeled (budget still ramps $165k → $224k/mo), and the extension's profit contribution is trimmed by a conservative 10% each month (kept at 90% of the original self-funding projection) — a modest haircut rather than a deep discount. Opex has been fully covered by NGR since Month 7 (Mar 2027), and includes a +$15k/mo increase from Month 12 (Aug 2027) onward. Cumulative cash position — negative for the entire original 12 months, bottoming at ‑$438.7k in Month 9 — crosses to positive in Month 13 (Sep 2027) and reaches +$875.5k by end of Dec 2027, with monthly ROI holding in a 1.62x–1.86x band, modestly below the 1.49x–1.96x range the un-trimmed projection showed.

This rests on one reinvestment-rate assumption (35% of prior month's NGR into next month's marketing, floored so it never shrinks), trimmed by a further flat 10%/month margin of safety — see Assumptions below. It's a directional projection built on the 12-month plan's own mechanics, not a guarantee; treat it as the shape of the story, and stress-test the reinvestment rate before presenting it as a commitment.

Cumulative Cash, Dec 2027

+$875.5k

vs. ‑$125.9k at end of the original 12M plan

Cash Break-even

Month 13

Sep 2027 — 1 month after the $2.5M program ends

Marketing Budget, Dec 2027

$224k/mo

100% self-funded from NGR, up from $165k in Aug 27

ROI, Dec 2027

1.86x

NGR ÷ (marketing + opex), down slightly from 1.96x un-trimmed

Assumptions for the Extension (M13–M16)

Everything for M1–M12 is unchanged from the 12-month plan. These are the new rules applied only to the 4 extension months.

Self-funding ruleMarketing budget = 35% of the previous month's NGR, floored at the prior month's budget so it never shrinks — same as before, budget still grows $165k → $224k/mo.
10% monthly trimThe extension's resulting profit (NGR minus budget minus Opex) is reduced by 10% each month — kept at 90% of what the reinvestment loop originally projected — per Sven's instruction, a modest margin of safety rather than a deep discount.
Opex+$15,000/mo from Month 12 (Aug 2027) onward — this raises M12's own Opex too (from $125,253 to $140,253/mo), not just the extension months.
ADPU (deposit per user)Continues improving at a gentle +1%/month per market, off the Aug 2027 level — far gentler than the +5%/mo back-loaded push modeled for M10–M12, since that was a one-time optimization push, not a permanent growth rate.
Deposit-quality boostHeld flat at the Aug 2027 level (1.98x) rather than continuing to escalate — conservative, avoids compounding an already-aggressive H2 assumption indefinitely.
Legacy/organic GGRSame decay formula continues, converging toward its $85k/mo floor.
eCPA, country split, GGR/NGR ratesHeld flat at their 12-month-plan values (Germany 65% / Austria 30% / Malta 5%; DE $204.25, AT $200, MT $190 eCPA).

Cumulative Cash Position — 16 Months

Sep 2026 → Dec 2027. Bars below zero = drawing on the $2.5M; bars above zero = self-generated surplus.

Cumulative cash negative (funded by the $2.5M) Cumulative cash positive (self-generated)

Month-by-Month — Full 16 Months

M1–M12 = original 12-month plan (unchanged, aside from the M12 Opex bump above). M13–M16 = self-funded extension, highlighted.

Month	Budget	Opex	FTDs	GGR	NGR	Profit / Loss	ROI	Cumulative Cash

⚠ Caveats to flag alongside this to shareholders

This extension inherits every assumption already baked into the 12-month plan (redeposit decay, uplift factors, the H2 deposit-quality boost) — if actual M1–M12 results land materially below plan, the M13–M16 starting point shifts and these numbers should be re-run from actuals, not from the projection.
The 35% reinvestment rate is a proposal, not a derived figure — it's the lever that trades off growth speed vs. cash buffer. A lower rate (e.g. 25%) grows the marketing budget slower but builds cash faster; a higher rate does the opposite. Worth presenting as a range, not a single number.
No CPA inflation, no diminishing returns from market saturation, and no competitive response are modeled as spend scales past $200k/mo — at some point eCPA typically rises as easy inventory gets exhausted.
Currency, licensing, and regulatory costs for D-A-CH are assumed stable; no provision for one-off costs (new licences, market-specific compliance).

Hertzbetz · Acquisition

What Is Acquisition?

The umbrella term for every paid or partnership-driven channel that brings a new, real-money depositing customer to Hertzbetz.com. Everything in the Marketing Plan tab's budget — Affiliation, FB Media Buying, Influencer & Streamer, Organic SEO — is an acquisition channel.

Acquisition is how a new player finds Hertzbetz.com, clicks through, registers, and makes their first deposit (FTD). It's distinct from retention (keeping existing players depositing and playing) — acquisition is specifically about growing the depositing player base with net-new customers.

Every channel in the 12-month plan is a different way of doing this: paying a media platform directly for ad placements (FB Media Buying), paying content creators to promote the brand (Influencer & Streamer), investing in search ranking so players find the site organically over time (SEO), or — the largest single channel by budget — paying third-party partners a commission for every qualifying depositing customer they refer (Affiliation).

🤝

Affiliation

Third-party sites/partners refer depositing customers via a tracking link, paid per qualifying FTD or a revenue share.

📱

FB Media Buying

Paid ad placements bought directly on Meta platforms, targeting the DE/AT/MT markets.

🎥

Influencer & Streamer

Content creators (YouTube, Twitch, TikTok) promote the brand to their existing audience.

🔍

Organic / SEO

Compounding, non-paid traffic from search rankings — slower to build, cheapest per FTD once established.

Example

Example of Affiliation

The largest single acquisition channel in the plan (55% of monthly spend) — worth walking through in detail.

We purchase a listing with our brand on external affiliate SEO sites, forums, channels, apps, etc. — third-party platforms with an existing audience of potential players. The affiliate places our casino on their site with a unique affiliate tracking link, and is rewarded for every depositing customer that fulfills the deal criteria.

🌐

Affiliate Site

SEO comparison site, forum, review channel, or app lists Hertzbetz.com

→

🔗

Tracking Link

Player clicks the affiliate's unique tracking link to Hertzbetz.com

→

📝

Registration & FTD

Player registers and makes their first real-money deposit

→

💰

Affiliate Rewarded

Affiliate is paid (CPA and/or revenue share) once deal criteria are met

ListingWe purchase placement on the affiliate's site — a casino comparison page, a forum thread, a Telegram/Discord channel, or an app directory.
Tracking linkEvery affiliate gets a unique link so any resulting registration and deposit can be attributed back to them specifically.
Deal criteriaThe affiliate is only rewarded once a referred player fulfills the agreed conditions — typically a confirmed first deposit at or above a minimum threshold.
Reward structurePaid as a flat CPA per qualifying FTD, a revenue share of that player's ongoing losses, or a hybrid of both — see the Affiliate Database tab for current partner terms.

Why we buy #1 positions — example #1 listings on kasinoseta.fi and betbrain.com

Example: buying #1 listing positions on kasinoseta.fi and betbrain.com — brand dominance, organic traffic, affiliate growth, and compounding returns from owning top placements.

Document 2

Immediate Optimisation

Commercial Optimisation Action Plan · Renegotiate terms across providers, payments and bonus cost before scaling paid spend

🎯 Priority 1 — Renegotiate Commercial Terms (Immediate)

Four commercial levers — game provider fees, deposit processing, withdrawal fees and bonus cost — currently sit above market benchmark. Renegotiating these ahead of the $2.5M acquisition ramp compounds every dollar of new NGR at a materially better margin.

🎮 Game Provider Fees

Current

~13% GGR

Benchmark

9–11% GGR

• Immediate renegotiation with providers/aggregator
• Review provider mix and individual contribution
• Introduce tiered commercial agreements based on volume

➔ Target: Reduce to 10–11% GGR

💳 Payment Processing — Deposits

Current

Target

5–6%

• Renegotiate PSP commercial terms
• Introduce alternative lower-cost payment methods
• Review routing strategy

➔ Target: 5–6%

💸 Withdrawal Fees

Current

Target

• Challenge current PSP pricing
• Compare against competing providers
• Consolidate payment partners where possible

➔ Target: 3%

🎁 Bonus Cost Optimisation

Current

35% of GGR

Target

≤25%

Significantly above industry best practice — directly impacts profitability

• Review VIP programme · reduce cashback generosity
• Tighten bonus eligibility & improve abuse controls
• Shift toward targeted CRM campaigns over blanket bonuses

➔ Target: Maximum 25% of GGR

📊 Overall Commercial Review

Additional initiatives

✅ Review minimum platform fee (€17k/month)
✅ Analyse provider performance and remove low-value suppliers
✅ Benchmark all supplier contracts against market standards
✅ Optimise payment mix for lower transaction costs
✅ Introduce quarterly supplier performance reviews

Expected Outcome

Current vs. target, by area

Area	Current	Target
Game Provider Fees	13%	10–11%
Deposit Processing	8%	5–6%
Withdrawal Fees	5%	3%
Wagered Bonuses	35%	≤25%
Supplier Contracts	Legacy	Market Competitive

💰 Potential Annual Savings — Three Scenarios

Translating the three commercial-fee levers into $ impact · based on $3.68M total 12M GGR

Lever	Low · Conservative	Medium · Likely	High · Optimistic
Game Provider Fees 13% → 12% / 10.5% / 9%	$36,800	$91,900	$147,000
Deposit Processing 8% → 7% / 5.5% / 5%	$36,800	$91,900	$110,300
Withdrawal Fees 5% → 4.5% / 3.5% / 3%	$18,400	$55,100	$73,500
Total Potential Annual Savings	$92,000	$239,000	$331,000

Low / Conservative assumes only a token first concession from each provider — a small, easy win rather than a real renegotiation outcome. Medium / Likely assumes solid renegotiation outcomes at roughly the midpoint of each target range. High / Optimistic assumes every lever lands at the top of its stated benchmark, which would require strong leverage in every negotiation running in parallel — realistic as a stretch goal, not a base case. All figures are annualised against the current $3.68M 12M GGR run-rate and would scale up or down with actual GGR as the plan executes.

Optimisation at a Glance

Current cost (bar) vs. target ceiling (overlay)

🎮 Game Provider Fees13% → 10–11%

💳 Deposit Fees8% → 5–6%

💸 Withdrawal Fees5% → 3%

✓ Supplier Benchmarking · ✓ Contract Renegotiation · ✓ Quarterly Commercial Reviews

Activation Plan

Rollout Roadmap

Phase-by-phase activation — from readiness through to scaled acquisition and new market entry

START

Phase 1 · September 2026

Duration · ca. 4 weeks

Full Audit & Readiness Report

Comprehensive review across site, compliance, cashier and infrastructure readiness — establishing a clean baseline before any outreach begins. In parallel, a full audit of every Opex and cost-related line item, with direct conversations opened with payment and game providers to renegotiate rates and optimise fees. All alongside continuing to optimise and retain the current player base.

Full Audit Readiness Report Baseline Sign-Off Opex & Fee Review

Phase 2 · October 2026

Duration · 2–3 weeks

Gradual SMS & Email Send-Outs

Phased activation of the 150K-strong in-hand lead base, ramping SMS and Email volume gradually while deliverability, opt-outs and response are monitored.

SMS + Email Gradual Ramp Deliverability Check

📊 Lead Database Context — DE · AT · FI

Beyond the 150K in-hand base, there's a wider database of 350,000 leads spanning Germany, Austria, and Finland. Finland is built in parallel with DE/AT from the start of this phase, without requiring extra budget — the SMS/Email send-out infrastructure is already being stood up for the core two markets, so extending the same pipes to the Finnish contacts adds no separate spend, only incremental send volume.

Annualized Projection

Scenario	Depositors	Deposits	GGR	NGR
0.1% Conversion	3,600	€360,000	€126,000	€94,500
0.5% Conversion	18,000	€1,800,000	€630,000	€472,500

⚑ Disclaimer: These are high-level assumptions, not yet taken into consideration in the forecast or the Marketing Plan tab's P&L, but will be contributing without any additional spend.

Phase 3 · End of October 2026

Gradual Paid Acquisition Start

Paid channels begin ramping in parallel, building on the deliverability and response learnings from the send-out phase.

Paid Channels Gradual Start

Phase 4

Increased Scaling

Budget and channel mix scale up from here, subject to the results and learnings from Phases 1–3.

Subject to Results Budget Scale-Up

Phase 5 · New Market Entry

Introduce a New Market — e.g. Finland

Once the core three markets are performing to plan, open a fourth market such as Finland — an attractive next step given its comparatively light operational lift, favourable PSP costs, and strong player value. Entry is sequenced deliberately, so the proven playbook from Phases 1–4 carries straight across rather than starting from scratch.

New Market Low Operational Lift Strong Player Value

Expense	Monthly (USD)
Corporate allocation	$11,700.00
CEO	$15,210.00
Casino Manager	$2,060.00
CRM	$3,000.00
UX/UI	$3,000.00
VIP Manager	$3,600.00
Senior Data Analyst (PT)	$2,500.00
Head of Customer Support	$1,720.00
Admin fees	$14,040.00
Rent	$9,360.00
AWS / Customer.io / Affiliates	$7,020.00
Payment Agent	$2,106.00
Curaçao Licence	$2,106.00
SoftSwiss Minimum	$19,890.00
Deposit Fees	$19,094.40
Withdrawal Fees	$4,797.00
Total Monthly Costs	$121,203.40

Role	Monthly Cost (USD)	Start Month
Affiliate Manager	$4,050	M3
Total (once live)	$4,050	—

Phase	Current Opex	Affiliate Manager	Total Monthly Cost
M1–M2	$121,203.40	$0.00	$121,203.40
M3–M12	$121,203.40	$4,050.00	$125,253.40

STRATEGY
HUB

HERTZBETZ.COM

🚀 Initiation

📈 Scale

🌎 Expand

🌍 Additional Markets

Hertzbetz.com — Fiat-Led · Channel Summary

Country Budget Allocation — 12M

Affiliation
Largest Channel

FB Media Buying
Facebook & Meta

Organic / SEO
Compounding Engine

Branding & Social
Paused

Influencer & Streamer
Creator Network

PPC Blackhat
Paused

🇩🇪 Germany

🇦🇹 Austria

🇲🇹 Malta

150K Pre-Qualified Leads — Ready Day 1

Nordics Influencer Network

Extended Forecast — Through End of 2027

⚠ Caveats to flag alongside this to shareholders

What Is Acquisition?

Affiliation

FB Media Buying

Influencer & Streamer

Organic / SEO

📊 Overall Commercial Review

Expected Outcome

💰 Potential Annual Savings — Three Scenarios

Optimisation at a Glance

Current Overall Opex

Combined Opex by Phase

STRATEGYHUB

HERTZBETZ.COM

🚀 Initiation

📈 Scale

🌎 Expand

🌍 Additional Markets

Hertzbetz.com — Fiat-Led · Channel Summary

Country Budget Allocation — 12M

AffiliationLargest Channel

FB Media BuyingFacebook & Meta

Organic / SEOCompounding Engine

Branding & SocialPaused

Influencer & StreamerCreator Network

PPC BlackhatPaused

🇩🇪 Germany

🇦🇹 Austria

🇲🇹 Malta

150K Pre-Qualified Leads — Ready Day 1

Nordics Influencer Network

Extended Forecast — Through End of 2027

⚠ Caveats to flag alongside this to shareholders

What Is Acquisition?

Affiliation

FB Media Buying

Influencer & Streamer

Organic / SEO

📊 Overall Commercial Review

Expected Outcome

💰 Potential Annual Savings — Three Scenarios

Optimisation at a Glance

Current Overall Opex

Combined Opex by Phase

STRATEGY
HUB

Affiliation
Largest Channel

FB Media Buying
Facebook & Meta

Organic / SEO
Compounding Engine

Branding & Social
Paused

Influencer & Streamer
Creator Network

PPC Blackhat
Paused